Download THE CONCRETE PRODUCER 2012 rate card

NATIONAL RATES (GROSS)

Color Rates	Open Rate (1x)	Bronze (3x)	Silver (6x)	Gold (9x)	Platinum (12x)	Diamond (18x)
Full Page	$5,320	$5,055	$4,790	$4,520	$4,255	$3,995
2/3 Page	$4,720	$4,480	$4,245	$4,010	$3,775	$3,540
1/2 Page Island	$4,025	$3,825	$3,625	$3,420	$3,220	$3,020
1/2 Page V/H	$3,560	$3,380	$3,200	$3,025	$2,845	$2,665
1/3 Page V/S	$3,120	$2,965	$2,810	$2,655	$2,495	$2,340
1/4 Page	$2,580	$2,455	$2,320	$2,195	$2,065	$1,940
1/6 Page	$1,835	$1,745	$1,655	$1,565	$1,465	$1,375

Color: Black & White: Deduct 15% per page; 2 Color Process: Deduct 10% per page; PMS Color: Add 15% per page

Cover Rates (non-cancelable)	1x
Inside Front Cover	$6,510
Inside Back Cover	$6,165
Back Cover	$6,845

Classified Rates (Gross in 4/C)	1x
Ad Price	$125
Blind Box	$40
Photo	$35

Producers Corner Rates (Net)	1x	3x	6x	12x
1/8 Page	$690	$555	$445	$690
1/4 Page	$1,175	$950	$745	$???

Products for the Pros Rates (Net)	1x	3x	6x	12x
1/8 Page	$950	$830	$710	$590

Buyer’s Guide Rates (Gross in 4/C)	1x	2x	3x
3 Inch	$720	$675	$645
2 Inch	$540	$515	$490
Bold Face	$70	$-	$-